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Best Practices in Complex Equipment Manufacturing, Sales, and Service by SAP America Inc
January 2009 - (Free Research) This paper gives a brief overview of the SAP® solutions used by manufacturers of complex products and equipment to differentiate themselves from the competition through superior-value products and services against low-cost global providers.
Brand Management - Leveraging the Power of Integrated Marketing by SAP America Inc
February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.
Creating and managing value-driven product portfolios by IBM
June 2009 - (Free Research) The product portfolio decisions you make today will determine whether your company is relevant tomorrow. To increase the chances of marketing a successful product, organizations must deliver products and services to the consumers they value the most, and they must provide those deliverables when their consumers want them. Read on to learn more.
Value-driven product management: Six keys to product success by IBM
January 2009 - (Free Research) This paper explains how assessment, alignment, achievability, accessibility, agility and accountability, the six key concepts of value-driven product management, can be applied to create a repeatable process for developing successful products.
Business Rules with JBoss: Value Overview and High-level Technology Summary by JBoss, a Division of Red Hat
July 2009 - (Free Research) In this webinar you will learn about the features, capabilities, and value offered by JBoss Enterprise Middleware in the management of business rules. We'll introduce business rules management concepts and value, explore use cases, and dive deeper into the JBoss Enterprise business rules management technology.
Protecting and Nurturing Your Brand: Maintain and Grow Brand Value in a Time of Crisis by SAP America Inc
June 2009 - (Free Research) There are many elements that impact a company's brand. Concentrating on a select few lets you control financial investment while maximizing the returned benefit. This SAP Executive Insight focuses on efforts that target a key set of brand-related opportunities and describes how companies can strengthen brand value even in a recession.
Red Hat Enterprise Linux Beats Microsoft Windows Server 2008 in Value by Red Hat
September 2009 - (Free Research) Evaluate the savings, performance, and overall value of a Red Hat Enterprise Linux deployment versus a Microsoft Windows Server 2008 deployment. In this whitepaper, the two systems are compared over a six-year period, with various e-commerce configurations covering small, medium, and large business scenarios.
CRM and Social Networking: Engaging the Social Customer by Microsoft
June 2009 - (Free Research) As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions.
Unlocking Hidden Value from Investments in SAP NetWeaver® Business Warehouse by IBM
May 2009 - (Free Research) The purpose of this paper is to outline how IBM Cognos 8 Performance Management software and solutions are best suited to drive maximum value from investments in the SAP Business Warehouse. This topic is of interest to Business and IT Executives as well as SAP Solution Managers and Project Managers.
Realizing ITIL V3: Top Technologies to Drive Value by Hewlett-Packard Company
August 2008 - (Free Research) Interested in ITIL v3 but not sure how to start? ITIL v3 best practices define how IT can better organize itself to understand and meet business needs, from strategy to operations and ongoing improvement.
The Business Value of Unifying Communications: Avaya and HP ProCurve by Avaya
September 2009 - (Free Research) As Unified Communications (UC) moves increasingly from promise to implementation, questions arise about the best ways to establish UC solutions. This paper describes effective approaches to unifying communications, the importance of optimizing your network infrastructure and how embracing converged communications can increase business productivity.
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